Discussion in 'Fiesta ST Photos and Media' started by BRGT350, Jan 14, 2014.
Join Brandon and I as we say goodbye and look back at what was the Fiesta Movement: Social Remix
Nice and again thanks for the time and effort
Great slideshow. Loved seeing the compressed adventure. At the end it looked like there was a lot more ST agents. Did they just never bother posting on the forums?
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I think BRGT350 and his Bro plus Mike the guy with the Chrome ST and Agent 67 if i recall were about the only ones that i saw here and there but I have been told i don't know everything.... lol
Most agents weren't members of the forum since the forum isn't affiliated with Ford or the Fiesta Movement. A handful of agents joined either Fiesta Faction and/or here when they started, but few posts were made and they fell off the forum and some with the whole thing really. I kept up on FiestaMovement.com and there wasn't much going on from some agents after the first couple months. That's still why I think Ford should have picked some more forum members than just social media celebs, the forum members would have been more relevant to the ST scene in particular because Bryan and Brandon were really the only active FM agents on here for people to ask questions directly.
Sara Parker was an agent I followed because I found her daily vlogs interesting. She was an ST agent, but she wasn't really gunning for an ST when she applied, she just happened to get one. She put her car in her daily vlogs all the time, but as far as being a relevant ST agent she really wasn't.
I liked JoeNation's mission videos. Mark Kleis was on here for a short while I believe, but he fell off and you'd have to follow his posts on FM.com. Michael Berenis (chrome car) posted a lot of videos and pictures, but otherwise didn't say a whole lot about the car that I saw. I didn't really follow many of the others too close.
The ST side of things would have been more successful if they would have brought in more guys from the forum with how big this forum has gotten with all the people asking questions that for awhile only Bryan could answer since more people looking at the ST would be wanting to know more about the car than to watch the mission videos which usually didn't have a lot to do with the car.
There was 100 total Fiesta agents and 20 ST agents. I would say about 5-8 of them knew what the ST was, and less than actually used the ST for what it was designed for. Since the celebs could get massive YouTube views without knowing anything about the car, I was online talking about the technical stuff instead. Brandon and I knew from the beginning that getting 100k+ views a week from our content was never going to happen, so we concentrated on what we do best. Technical stuff and real reviews. So much of the technical stuff was either never filmed or never got edited. The 8 mission videos sucked up all of our free time that we wanted to allocate to doing videos about the suspension, brakes, engine, transmission, and chassis. Thankfully, we were able to get an interview with Tim Smith for a 30,000 foot level look at the engineering of the ST.
In the end, we were happy that our reviews were well liked and had a good number of views. The mission videos took weeks to film and edit, and get very little views. I figure our reviews helped inform potential buyers, for which some actually bought cars, instead of adding mindless entertainment for the internet.
It was a wonderful program, and Brandon and I were thankful to be a part of it. We loved going to Brazil for the X Games and spending time with one of the best sport compact cars ever created. I am glad we could connect with the enthusiast crowd in the way which we did, since that was our main focus from day one.
Well you Guys did GOOD some of those missions i just did not understand but maybe its a age thing idk and really don't worry about it.
I was disappointed it takes so long for your vids to get approved and posted i kinda lost interest in the whole thing maybe checking once or twice a month here at the end... But then by then too I had my car and didn't need a Fiesta Fix to hold me over another day LOL
As with the original Fiesta Movement, trying to get the mission videos to work out how we wanted was a constant issue. We would have done better with doing a ton of very in depth videos going over the car instead of growing beards and having Brandon run against the ST. Oh well, we did the best we could, which wasn't bad for 2 guys that work full time (Brandon has 2 jobs and is taking night classes).
Yup wasn't a smirch on you I was commenting on how slow Ford and the powers that be in the FM are to post up your vid's.. You guys did great again and I did not know he was so loaded up wow...
Starting in September, the legal team decided to watch over everything like a hawk. That is why the content dropped at the end it video approval went from a few days to months. Every logo, location, person, song, in every video, tweet, picture, and post was examined and checked. Trying to film at racetracks and rallies where everything is covered in logos and people is pretty much impossible.
I used to think car TV ads suck because the people making them ran out of ideas, now I realize anything that is exciting to watch would be shot down by the legal teams. The best car ads are usually pulled for being offensive, but are typically the most exciting. This was a huge eye opener to the world of big name advertising and the struggles of convential advertising and social media marketing.
Who would have thought they didnt think about that ... But It is the world we live in ya all gotta be PC ... glad my car can't talk !! LOL
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